Logo
Junwoo
2024-09-26 14:12:39

University
The Ultimate inVideo AI Alternative for Content Marketers

Hello, in this age of AI-powered video editing tools flooding the market, have you ever wondered which tool to choose as a content marketer?

In this post, we will compare and analyze the popular inVideo AI and its powerful alternative, VideoStew.

Three Key Elements Important for Content Marketers

First, let's look at the three key elements to consider when choosing a video editing tool from a content marketer's perspective.

Productivity

For marketers who need to manage various channels while creating videos, time is money. There are some contents that are tricky to outsource and cost issues when doing it DIY.

Therefore, a highly productive video editing solution that allows for efficient content creation is needed.

Long-Term Usability

The first experience with AI solutions is often fascinating and magical. But as content marketers who handle the voice of the company, we need to look beyond that.

It is important to see if it can properly incorporate our branding and if it provides an editing interface that can reflect the ideas in our heads as they are.

Beyond the initial fascination, it should be a tool that can consistently improve quality.

Branding Consistency

All content published by our company should have consistent branding. At the same time, it should be differentiated from other companies.

To use the video format as a vessel to deliver valuable content, it must be distinctly different from others but consistent across all content we publish.

Now, let's compare inVideo and VideoStew from these three perspectives.

Introducing inVideo

< inVideo AI's Main Editor >

inVideo comes in two versions:

  1. inVideoStew: A web-based slide-style editing tool. It feels similar to Canva but has become somewhat sluggish recently due to lack of maintenance.
  2. inVideo AI: The latest version, a prompt-based video editing tool. It integrates with paid services like iStock, offering a wealth of resources.

inVideo Review

1-1 Productivity Perspective Pros

  • Amazingly fast production speed
  • Generates videos suitable for YouTube, Reels, etc., even with simple topics
  • Ready to use without complex settings
  • 1-2 Productivity Perspective Cons

  • No significant cons
  • 2-1 Long-term Usability Pros

  • Great for continuously turning simple ideas into videos
  • 2-2 Long-term Usability Cons

  • Inconvenient as detailed editing is only possible via text prompts
  • Requires multiple attempts to achieve the desired outcome
  • Editable elements are quite limited
  • 3-1 Branding Consistency Pros

  • No significant pros
  • 3-2 Branding Consistency Cons

  • Videos may feel similar to competitors
  • Hard to emphasize brand characteristics
  • Challenging to differentiate content
  • Introducing VideoStew

    Videostew combines the strengths of AI generation and manual editing. The AI quickly drafts a video, and the user can make detailed edits through an intuitive interface.

    VideoStew Review

    1-1 Productivity Advantages

  • Intuitive editing after AI draft creation
  • Familiar editing style with no learning curve (PowerPoint style)
  • 1-2 Productivity Disadvantages

  • Not suitable for fully automated mass production (However, provides an API to use the video editor as a white-label solution)
  • 2-1 Long-term Usability Advantages

  • Well-optimized web service
  • Smooth handling of large files and real-time preview
  • Stable user experience with no minor bugs or errors
  • 2-2 Long-term Usability Disadvantages

  • Advanced editing features may be somewhat limited
  • 3-1 Branding Consistency Advantages

  • High freedom to create brand templates
  • Easy reuse of templates, favorable for maintaining consistency
  • Fully customizable design implementation
  • 3-2 Branding Consistency Disadvantages

  • Effort is required to create branded templates based on the default templates provided
  • Takes a bit of time to achieve the desired level of differentiation
  • inVideo AI vs VideoStew Comprehensive Comparison

    inVideo AI

  • Ideal for quickly turning excellent content or knowledge into videos
  • Provides an experience of quickly converting text to video
  • Excellent for initial idea realization
  • VideoStew

  • Suitable for editing and distributing videos across various platforms
  • Capable of realizing planning intentions as is
  • Advantageous for maintaining brand consistency
  • Suitable for long-term video editing workflow
  • Conclusion

    As a content marketer, you can choose tools based on your situation and needs.

    If you need quick idea realization, we recommend inVideo AI. However, if you have a vague output image in your mind, VideoStew would be more suitable.

    Both services offer a Free trial, so take them for a spin and find the SaaS solution that will boost your productivity. Thank you.

    Go to Article
    πŸŽ“ 3-Minute YouTube Shorts: Everything You Need to Know What Are 3-Minute YouTube Shorts?Starting from October 15th, a new update will be rolled out in North America allowing users to upload YouTube Shorts with a len...
    3-Minute YouTube Shorts: Everything You Need to Know
    Junwoo 2024-10-31
    πŸŽ“ The Ultimate inVideo AI Alternative for Content Marketers Hello, in this age of AI-powered video editing tools flooding the market, have you ever wondered which tool to choose as a content marketer?In this post, we wil...
    The Ultimate inVideo AI Alternative for Content Marketers
    Junwoo 2024-09-26
    πŸŽ“ Short-Form Content Strategy for Media Companies: 3 Key Tips for Running a Successful YouTube Channel Recently, traditional newspapers and online news outlets have been paying attention to short-form content. This is a strategic move to adapt to the changing tre...
    Short-Form Content Strategy for Media Companies: 3 Key Tips for Running a Successful YouTube Channel
    Junwoo 2024-08-28
    πŸŽ“ Short-Form Video Channel Management Strategies for E-commerce Businesses (YouTube Shopping, Naver Short Clips, Coupang Shorts) The New Challenge in Digital Commerce Marketing: Short-Form VideosRecently, many companies are struggling to attract new customers. This is a significant issue,...
    Short-Form Video Channel Management Strategies for E-commerce Businesses (YouTube Shopping, Naver Short Clips, Coupang Shorts)
    Junwoo 2024-08-22
    πŸŽ“ YouTube Operation Strategy for Media Companies (feat. Media Companies Using VideoStew) Many media outlets are striving to capture the YouTube audience as a new challenge. There's particularly great interest in short-form videos that can reach a wi...
    YouTube Operation Strategy for Media Companies (feat. Media Companies Using VideoStew)
    Junwoo 2024-05-21
    πŸŽ“ Three Common Traits of Small Businesses Running Successful YouTube Channels With short-form video content becoming the trend, many companies are diving into YouTube Shorts and Instagram Reels.Over the past year, we’ve met many companies...
    Three Common Traits of Small Businesses Running Successful YouTube Channels
    Junwoo 2024-04-26
    πŸŽ“ Mastering the "cref" parameter for MidJourney Character Consistency (feat. Creating a Spooky YouTube Short) Great news for all MidJourney users! A new consistency parameter has been added to help maintain the same facial features across various poses and expressions o...
    Mastering the "cref" parameter for MidJourney Character Consistency (feat. Creating a Spooky YouTube Short)
    Junwoo 2024-04-17
    πŸŽ“ Effective Content Marketing Strategies for B2B Companies The Changing Trends of B2B Marketing: Back to BasicRecently, content marketing is regaining attention in the B2B marketing industry. Initially, B2B companies ha...
    Effective Content Marketing Strategies for B2B Companies
    Junwoo 2024-03-27
    [Stop]